Currently Browsing: animal welfare 5 articles
The UK is going Plant-Based, Here’s Why
New research from The Vegan Society suggests more people in the UK are ditching meat and going plant-based, especially younger generations. According to recent research from The Vegan Society, those aged 16-44 are now twice as likely to follow a plant-based diet. Health, the environment, and animal welfare are big motivators. One reason is that […]
Is the Future of Sustainable Farming Animal-Free?
The UK’s farming industry is at a turning point. Experts say that if we’re serious about sustainability, we should move away from animal farming and embrace a fully plant-based system. With livestock using vast amounts of land, consuming resources, and contributing to greenhouse gas emissions, the argument is becoming harder to ignore. Switching to crop-based […]
Andy Shovel’s New Mission: A Bit Weird, A Lot Impactful
Andy Shovel, co-founder of plant-based giant THIS™, is back—but this time, it’s not about food. His latest project, A Bit Weird, is tackling animal welfare issues with creativity and humour. Instead of guilt-tripping people, the initiative shines a light on grim realities—like male chick culling and lamb castration—using clever campaigns that spark conversation. Shovel’s marketing […]
Vegan NIBs 4 February 2025: Vegan Pioneer Shifts Focus to Animal Welfare
Andy Shovel, co-founder of the meat-alternative brand THIS™, has launched “A Bit Weird,” an organization aiming to address animal rights issues through humour and creativity. The initiative seeks to eliminate practices like the culling of male chicks and painful castration of male lambs in the UK. Source: The Guardian
Let’s Swap Punxsutawney Phil for a Weather Reveal Cake
Every year on 2nd February, Punxsutawney Phil pops out of his burrow to predict whether we’re in for six more weeks of winter or an early spring. But animal rights groups, including PETA, aren’t fans of this long-standing tradition. They argue that Phil—along with other groundhogs in similar events—is kept in captivity and subjected to […]